🪄 I combine creativity, strategy, and innovation to craft powerful digital experiences.
Specializing in web design, branding, and XR, I work with clients around the world to bring their visions to life. With a deep understanding of both web2 and web3 spaces, my goal is to push boundaries while creating solutions that are functional, beautiful and impactful.
☯︎ The dragon is the harmony of opposites. Dragons live both inside and outside of fairy tales, balancing between the white of the page and the black of mystery.
- Fabrizio Caramagna
"Dragonemelone is a fusion of the mystical and the physical—a creative universe where imagination, strategy, and digital craftsmanship collide. ."
🐉 Dragons: between fantasy and reality
Dragons really never existed, right? Still, almost every culture in the ancient world has come to imagine something dragon-ish: from Sea Serpents to Basilisks, nearly all of our ancestors managed to concieve a creature that embodied the harmony of the opposites, among fear and love, tangible and intangible. This tension between fantasy and reality is at the core of my design philosophy.
⚗️ Designer as alchemist
Like a modern alchemist, I mix everyday elements and transform them into something fantastic. Through dragonemelone, I create spaces where brands thrive, evolve, and connect with their audiences in meaningful, memorable ways.
🛞 The dadaist touch
The name itself, combining in italian 'dragon' and 'melon', adds an absurd twist inspired by dadaist movement. It plays on the unexpected—where strength meets sweetness, and the nonsensical becomes precious. It reflects my approach to design: bold, adaptable, and open to a world where anything is possible.
Come see this world where imagination has no limits through these surreal lenses.
Services
My design goes beyond ego.The goal is to empower my clients to express themselves in their own voice, with their unique style, and, most importantly, in a way that resonates with their audience. By working together, we can achieve breathtaking and impactful results, elevating your communication to the next level.
🪄 Creative Direction
I provide inspiring leadership, guiding the overall creative process to ensure your project maintains a cohesive, innovative, and impactful identity from start to finish.
🪅 Brand Design
I craft unique brand identities that tell your story, aligning your visual and strategic messaging to resonate deeply with your audience.
💻 Web Design
I design immersive and user-friendly websites that not only look remarkable but also drive engagement and performance, tailored to your goals.
✏️ Graphic Design
From print to digital, I create powerful visual elements that boost communication, capture attention, and leave a lasting impact.
🔮 XR Experiences
Explore the future of interaction with extended reality (XR). I design cutting-edge, immersive experiences that blend the virtual and physical worlds, giving your audience something truly unforgettable.
🐆 Got a wild idea?
Let’s bring it to life! I love collaborating on out-of-the-box projects that push boundaries and challenge conventions, making the impossible possible.
About me
👋 Nice to meet you!
I'm Andrea, creative director & digital designer based in Bologna, Italy. 
As a creative director and designer, I am deeply committed to working with agencies, studios, and individuals, both in Italy and internationally, to create innovative digital communication projects. My expertise extends to the development of both web2 and web3 technologies, where I specialize in building high-performance digital products with meticulous attention to UX/UI design and copywriting.
I’m AGID-certified for digital usability and sustainability italian standards, and an active member of Italia Non Profit, supporting third-sector projects, organizations, and non-profits.
Beyond design, I am active in the curatorial and artistic realms of digital art and NFTs. I also co-founded CryptoGirl, the first italian community of women in web3. I write articles and essays, advocating in the fields of digital feminism and web3.
Certfications & Partners
